HubSpot Consulting with Strategy at the Root

Whether you’re planting the first seeds of a new CRM, nurturing a content strategy, or ready to scale your marketing automation, I’m here to guide the process and keep your growth healthy, efficient, and sustainable.

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The Problem

Your CRM Costs are outweighing the benefits

Most businesses are only scratching the surface of what their CRM can do.
53% Ineffective use of CRM

Low Adoption

91% of companies with 10+ employees use a CRM, but only 47% report using it effectively. (Grandview Research)
£1m Wasted

Wasted Budget

Poor CRM adoption can lead to up to £1 million in lost revenue annually for mid-sized businesses. (SalesForce)
25% Sales teams time spent on data entry

Inefficient Processes

Sales teams spend over 25% of their time manually entering data, instead of selling. (HubSpot State of Sales)
The Solution

Making HubSpot work for you

With over 20 years’ experience in marketing strategy across B2B and B2C, and a passion for creating sustainable systems, I bring a grounded, strategic approach to every HubSpot engagement.
1

HubSpot Setup & Strategy

From onboarding and implementation to audits and re-alignments — I help businesses get the most from HubSpot, aligning tools with goals from the ground up.
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2

CRM & Workflow Design

I build streamlined processes that work for your teams, not against them. Lead nurture, sales handovers, lifecycle stages — all flowing like a well-watered garden.
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3

Content & Demand Generation

Turn your CRM into a lead-generating ecosystem. I support you with campaign planning, performance tracking, and content strategy tailored to your audience.
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Testimonials

Real Impact

Corrina was an essential part of my leadership team as a marketer and as a colleague and friend. Professionally she rapidly understood the customer and proposition and built innovative ways of growing engagement. Standouts are around the quality and quantity of our case studies and the close working relationship she built between sales and business development - very much a one team approach

Beyond her strategic marketing acumen, Corrina's approach to leadership and coaching is excellent. She fosters a supportive, collaborative environment that encourages openness, innovation and personal development. I wholeheartedly recommend Corrina for any role requiring strategic insight, leadership, and a passion for marketing excellence.

Working in the dynamic start-up environment, Corrina showcased remarkable resilience, adaptability, and a hands-on approach to achieving goals. I highly recommend Corrina Oakham for her exceptional contributions in ABM and start-up growth, and I believe she will continue to excel in any organisation.

In very little time she set up an extremely effective digital marketing channel for what is quite a new and complex product to understand. The excellent marketing was instrumental in creating a very healthy sales pipeline, and enabling the fledgling product to become very popular with our target market.